At Monkey Bizness, we get to do a lot of fun things that other businesses might not get to do. When your business is built around providing fun, we are inherently responsible for thinking about fun a lot of the time. Many businesses talk about innovation and our form of the topic is how to create more fun for our guests.
Being the father of 3, I am well versed in kids’ books. By far, one of my favorites is If Kids Ruled the World by Linda Bailey. Being somewhat biased, one of my favorite parts is “If kids ruled the world, every day would be your birthday!”. They say putting yourself in your customer’s shoes is a helpful way to improve your business, so I sometimes ask, “what if kids ruled the world?”.
I like to believe that Monkey Bizness would be close to the world that kids would build if they ruled the world. One year ago, we were stuck looking at the same equipment from the same vendors and quite frankly we were bored. Our Director of Marketing, Ashley, had stumbled upon a company that made cool tree houses on Pinterest. We reached out to them and started designing our own custom piece of equipment. As part of the design process, Ashley would ask her son Grant and I would ask my son, Alex, what they thought. At one point, one of them said, “a foam pit would be awesome!”. The next iteration of the drawing had a foam pit…..From a simple sketch and a random vendor, we built a brand new custom piece of equipment that our guests at our Parker location love!
We are now contemplating the redesign of one of our corporate stores. This process began with Ashley, our Director of Operations Dacia, and myself thinking about what our kids like to do. If they could rule Monkey Bizness, what would the do? While we aren’t ready yet to reveal what is coming, we do believe we have a couple of cool ideas in our pipeline. We are again leaning strongly towards developing custom equipment that our customers can only play with at Monkey Bizness.
At one of our locations, we will soon be unveiling a simple, healthy kids’ menu with some low-priced lunch options. We went back to our main audience and asked what they wanted. Once we got past Alex and Grant’s initial answer of cake, we were able to come up with some ideas we think parents will really appreciate.
While we probably won’t ever know for sure what would happen if kids ruled the world, inside a Monkey Bizness might provide a little peek.
If you are interested in helping continue our mission of helping families be happy and healthy in your community by starting your own Monkey Bizness, contact us now.
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